Friday, September 25, 2009

BRUCE UPDATE

So some of you have been aware of my tweets about the Springsteen song I wanted for the finale. I won't mention the song, suffice to say it's one of Bruce's more obscure rockers. Because of the accelerated pace of our production schedule we were initially declined. Bruce is on tour and they needed a bigger window to get his approval. Someone at FX has a direct line to his manager so we were able to cut through to someone who can make a decision. I made that call yesterday. Here's the problem, Bruce does not allow commercial covers of his songs. Part of our musical signature on Sons is to use obscure songs from little known bands and to do covers of classic 60's and 70's tunes. Partly because the costs for masters of iconic music is astronomical. To get the master cover from Sony for the Bruce song I wanted would have been upwards of $75,000 for one use. That's my music budget for three shows. So alas, we won't be using the Bruce song in the finale. But what's been true for the tenure of SOA holds firm in this situation as well. We didn't get the song because there is a better choice out there. Below is the letter I wrote to Bruce to get his approval. I hope someday he reads it and we are able use some of his music. Jersey thing aside, he's one of my heroes. --- To Whom It May Concern,

My name is Kurt Sutter; I am the writer and creator of the television show, Sons of Anarchy. It’s a dark, family drama based in the world of outlaw motorcycle clubs. Music is a huge part of our show. Along with my music supervisor and composer, Bob Thiele we have created a signature sound for Sons. In fact, Bob and I have been nominated for an Emmy this year for best original theme song (We lost to that hack John Willians). We use original songs from local and lesser known bands and have done covers of rock classics by Dylan, the Stones and The Who.

I am sending this note in an effort to reach out to one of my musical heroes, Bruce. Being a half-bright, middle class kid from Rahway, New Jersey, my poetic inspiration didn’t come from books; it came from rock and roll. Greetings was an album that changed my life. For the first time I stopped and listened to lyrics and understood the power of narrative. Each song was a story rich with flawed characters who were filled with desperate hope. No bullshit, that album made me want to fucking write.

And so I did --

Now thirty years later, I’m looking at one of the most intense, episodes of television I’ve ever written. In the final music montage... OMITTED SPOILER. Bob and I would like to do an original ****** cover of the song.

We’ve tried the regular channels, but the timing didn’t work. The nature of our show is fast and furious -- it’s guerrilla film-making, we need the approval in the next couple of weeks. So we reach out to you hoping that you might pass this note on to Bruce and his team.

I thank you for your understanding.

Best,

Kurt Sutter

Sunday, September 20, 2009

GRATEFUL FOR THE GIG

We had our big wrap party last night. I don't like parties. I'm fine with small groups of say... one. But a crowd of people feels like a pond of sharks. My goal is always to swim from rock to rock without engaging any of the creatures circling me. My wife however is a much more social being. She can move through the shark pond with dignity and grace and engage in a genuine way. You can see how that might complicate our social life. Anyway, although I didn't want to be there, it was a tremendous experience last night. Seeing the amount of joy and revelry in the room was pretty fucking cool. Cast, crew, producers, executives, everyone really loves the gig. In the self-absorbed daily grind of my job, where it's all about MY vision, I lose sight of the big impact. My sponsor is constantly reminding me that the show, the job is all about being of service to others. SOA provides employment for hundreds, if not thousands of people. The show entertains millions of viewers and hopefully makes them laugh, cringe and think a bit. At the end of the day Sons of Anarchy isn't my creation, it belongs to the masses. Once the train leaves the station it ain't about the engine moving it, it's about the passengers enjoying the ride. I still hate parties, but at least I can appreciate why everyone else enjoys them.

Wednesday, September 09, 2009

THANK YOU

We made a little cable TV history last night, kids. The specifics are in the official press release issued by the network below. FX and Fox 21 did an outstanding job promoting the show and getting the word out. The promos, the aerial banners, the billboards -- it was all brilliant. But this exceptional number is because all of you spread the word and made the effort to tune in. I am truly humbled by this showing. I've watched the fanbase of this show grow steadily over the past year. It's been an amazing experience. As a storyteller, you live with these characters, these fantasies in your head. They are very real and very personal to me. To share them with an audience is as terrifying as it is exhilarating -- the artist's paradox. To see everyone embrace these people, this world and invest in it, is unbelievably gratifying. I thank you for taking this ride with me and I promise to continue to tell stories from depth of my blackened soul. I love all you motherfuckers. ks

SONS REVS UP HUGE RATINGS

Second Season Premiere of FX’s Original Drama Series Sons of Anarchy Scores 4.29 Million Total Viewers and 3.03 Million Adults 18-49

The +95% Increase in Adults 18-49 vs. Season One Premiere Is the Largest Year-Over-Year Increase of Any FX Original Series

1.97 Million Men 18-49 Makes Sons of Anarchy #1 Telecast Of Any Basic Cable Series in 2009

3.03 Million Adults 18-49 Makes Sons of Anarchy Most-Watched Scripted Series Telecast in 2009

#1 Episode Ever on FX in Delivery of Men 19-49

LOS ANGELES, September 9, 2009 – Sons of Anarchy returned with a vengeance Tuesday night, as the second season premiere episode of FX’s critically acclaimed hit drama series stormed out of the gate with all-time series’ high ratings across the board.

The season two premiere (9/8/09, 10 PM ET/PT) scored 4.29 million total viewers and 3.03 million Adults 18-49. Its delivery of 1.97 million Men 18-49 is the most ever for a single telecast of an FX series, and it was also the most of any basic cable series in 2009. This marks a +95% increase in Adults 18-49 against the season one premiere episode (3.03 million vs. 1.55 million, 9/2/08), the largest increase of any FX original series from a first to a second season. Nip/Tuck posted a +33% in its second season.

Based on Live+Same Day comparison, last night’s premiere registered +94% increases among total viewers over the season one average (2.21 million). Based on Live+Same Day comparison, last night’s premiere registered +107% increases among Adults 18-49 over the season one average (1.46 million).

On a time-shifted viewing comparison (Live+Seven ratings vs. Live+Same Day) ratings, in season one Sons gained an average of 18% in Total Viewers (2.61 million vs. 2.21 million), and gained an average of 20% among Adults 18-49 (1.75 million vs. 1.46).

Sunday, September 06, 2009

I'VE SUCCOMB TO TWEET PRESSURE

I really don't get it. But I'm sure there must be some effective use for the instantaneously mundane.

Tuesday, September 01, 2009

PREMIER NIGHT -- TUESDAY, 9/8/09, 10PM

So I'm gonna ask the readers of my blog to help spread the word. Sons of Anarchy season two, premiers in one week -- Tuesday, September 8th, 10pm on FX. I know in this digital age of DVRs, streaming downloads and iTunes, destination television is a dying event. But that number next Tuesday is an important number for the network and studio. All that advertising, marketing and promotional material you have seen around your town and on your TVs is pointed at that one night. A high number serves them in terms of advertisers and overall perception of the show. I couldn't have asked for a better campaign and marketing strategy. FX has done an amazing job. I'd love to see all that hard work pay off for them and the show. My request is good old fashioned "word-of-mouth". Tell your friends, family, co-workers about the SOA premier next Tuesday. Help me get bodies in front of the tube. And if you know someone with a Nielsen box, I'll personally call them and invite them to watch. I'm not kidding, send me their number and I'll call them. I feel confident that the first episode of the new season will not disappoint. I want to thank you in advance for your loyalty and support. I am constantly blown away by the enthusiasm and devotion of the SOA fans. I've never seen anything like it. I love this show and I love its fans. Thank you.
 
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